20 - 26 July 2025
1 Week

Business Management: Strategic Management I

What should I expect from the academic programme?

Various methods of strategic market analysis are presented in this course so as to allow students to evaluate risks and opportunities in global markets, highlighting intercultural aspects, by looking at organizations operating in different countries.

Students will learn to analyse and understand strengths and weaknesses of organizations from various disciplines (products, services, NGOs etc.) that face specific market situations. Supported by new developments in the field of market research, the process for identifying and analysing core competencies and competitive advantages in national and international environments is discussed at length. Students will be supported to plan strategic alternatives and to implement and control these by taking on fictitious roles within various different organizations. Exercises and international case studies will help students to identify with the role of management and participate in the strategic planning process as well as in operational management. This will help students understand the problems companies regularly face and comprehend how methods of modern management can be used in order to solve these.

The course modules will include:

  • Foundations and concepts of strategic management
  • Strategic planning processes
  • International challenges of strategic management

Through the following classes:

  1. What is Strategy?
  2. The Strategic Environment
  3. The Position in the Market
  4. What Strategic Options are available to the Strategic Business Unit (SBU)?
  5. What Strategic Options are available to the Corporation?
  6. What International Strategies are available?
  7. Do-it-Yourself, Buy, or Ally?
  8. How to Evaluate Strategies?

How many teaching contact hours will there be for my academic course?

25+ academic hours

Which social and cultural immersion activities are offered as part of the course?

Alongside the main academic course, Oxford Certificate Programmes at Worcester College include a variety of cultural talks, visits and activities. Examples may include:

Oxford Activities and Evening Talks
➤ Bodleian Library
➤ Oxford University’s Museums and Galleries: Science, History, Art, Anthropology
➤ Oxford University’s Botanic Garden
➤ Day trip to Cambridge

➤ College, University and Rowing Traditions
➤ Distinguished Guest Speakers: Academics and Public Figures
➤ River Cruise on the River Thames
➤ Evensong at Christ Church Cathedral

Who is teaching my course?

All tutors who are teaching on Oxford Certificate Programmes offered by Worcester College (University of Oxford) are taught by tutors from Oxford or Cambridge.

What do I receive for completing the course?

Upon satisfactory completion of the programme, participants receive a Certificate of Attendance and Achievement issued by Worcester College.

What is the teaching environment and where will I stay?

➤ Small study groups of 15–25 students
➤ Single room with standard facilities in student accommodation at Worcester College
➤ Breakfast in the historic college dining hall
➤ Welcome Reception and Farewell Dinner

What is Worcester College (University of Oxford)?

Worcester College is one of the historic colleges of the University of Oxford. It was founded in 1714, but there has been an institution of learning on the site since the late 13th century. Although it is very close to the centre of Oxford, Worcester is the only college to have its sports grounds onsite. The college buildings are set in beautifully landscaped gardens.

Participants:
University and College Students 18+
Location:
Worcester College (University of Oxford)
Programme Fee: £2,080.00